What are Australia’s most trusted brands?

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Bunnings has retained its standing as Australia's most trusted brand, according to new data from market research firm Roy Morgan.
australia's most trusted brands

Bunnings has retained its standing as Australia’s most trusted brand.

New data from market research firm Roy Morgan shows Woolworths dropped 194 spots to enter the top five least trusted brands.

Woolworths had previously ranked in the most trusted brands for several consecutive years.

Australia’s most trusted brands

  1. Bunnings
  2. Aldi
  3. Kmart
  4. Toyota
  5. Apple
  6. Australia Post
  7. Myer
  8. Big W
  9. NRMA
  10. Samsung

Least trusted

  1. Optus
  2. Qantas
  3. Meta
  4. Coles
  5. Woolworths
  6. Telstra
  7. News Corp
  8. X
  9. TikTok
  10. Temu

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