The AFL is making games more accessible for visually impaired spectators, with the release of a new device developed by Telstra called Touch & Track.
The technology, which was developed in collaboration with Field of Vision and Champion Data, was made publicly available for the first time yesterday at the Round 15 match between the Western Bulldogs and Richmond.
How does it work?
The Touch & Track technology features a board with tactile touch lines that mirror the lines on the pitch. A metal ring representing the ball sits on top of the board. A magnet beneath the board moves the ring in coordination with the game ball in real time. Users place their finger in the metal ring so that they can follow the ball around the field. The ball is tracked by 14 high-mounted cameras at Marvel Stadium.
The board also vibrates to signal key moments in the game. The length of the vibration varies to differentiate between the key moments. For example, the board will vibrate for two seconds if there is a goal, and only one second for a behind.
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Shaun Keath, a Victorian Blind Football League player and passionate Bulldogs supporter, has helped with the development of the product every step of the way.
Keath spoke about how the product has impacted his experience as a fan. He said: “I used to always be very antisocial at the footy, I would have my headphones in trying to concentrate on the commentary. This has made it a lot more social, a lot more inclusive, and a much better experience for me.”
Current Collingwood player Mason Cox has had multiple eye surgeries and has helped bring attention to the development of the product since the initial prototype was launched in 2022.
He told The Daily Aus: “It’s been awesome to be involved and see it all come to fruition.” Cox also emphasised the significance that the product has in bringing an added sensory experience for visually impaired football fans.
How to use
The devices are now available for members of the public to use at Marvel Stadium in Melbourne. They can be pre-booked prior to the game or picked up at guest services at Gate 1 when the stadium opens on match day.
